How Trump Uses Controversy and Confrontation
16 Aug

How Trump Uses Controversy and Confrontation

If you can stir up a little controversy or confrontation the media loves to cover it and people start talking. Coming out with a projection or statement about your industry that’s a little contrarian to the popular wisdom and then having the cahunas to back it up can help you go far

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But I don’t have Time to Write a Book!
16 Jun

But I don’t have Time to Write a Book!

You’ve been thinking about it and you have some great ideas for your book. It’s not fully-baked yet but you still get a quiet thrill inside when you think about it. You have visions of becoming the pre-eminent expert in your niche. You’ve heard about the positive media exposure that comes from being a book author followed by increased influence. That means you’ll become more recognized and in-demand which can lead to only good things.

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How to Charge More for What You Do
29 Feb

How to Charge More for What You Do

By Denise M. Michaels Other people charge a lot more for what you do, but for some reason you can’t bring yourself to up your fees. You’ve seen their fee breakdowns on their websites and ruefully thought, “How can they get away with charging $XXXX when I charge only $XXX?” Many years ago a client who was a Management Consultant talked bitterly […]

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