Category Archives: Book Coach

How Trump Uses Controversy and Confrontation
16 Aug

How Trump Uses Controversy and Confrontation

If you can stir up a little controversy or confrontation the media loves to cover it and people start talking. Coming out with a projection or statement about your industry that’s a little contrarian to the popular wisdom and then having the cahunas to back it up can help you go far

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But I don’t have Time to Write a Book!
16 Jun

But I don’t have Time to Write a Book!

You’ve been thinking about it and you have some great ideas for your book. It’s not fully-baked yet but you still get a quiet thrill inside when you think about it. You have visions of becoming the pre-eminent expert in your niche. You’ve heard about the positive media exposure that comes from being a book author followed by increased influence. That means you’ll become more recognized and in-demand which can lead to only good things.

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Seven Danger Signals Your Book May Flop
08 Jun

Seven Danger Signals Your Book May Flop

I get emails about programs to help you write your book or market your book several times a week. From the ridiculous like – write your book in a weekend. To the sublime – spend three months in Tuscany and write your book. There are many ways to get it done but I thought it was time to shed a little honesty on the topic and share with you some surefire ways to NOT get it done.

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